Vrije Val

In the podcast Vrije Val, Lars and Stef have conversations with like-minded individuals. People with a story. One with a clear strategy, another with a remarkable way of thinking and doing. Each of them are individuals who go all out and dare to take the plunge. The podcast provides a platform for successful and open entrepreneurs and experts. Listen to each episode to hear the experiences and lessons of people in free fall.

Ready to jump. Let go, accelerate. The surroundings blur, moving faster and faster. A mix of fear and euphoria, a sense of the unknown, and trusting the process. The feeling, the movement, and the energy of a free fall. It’s the sensation that successful people experience when they go all out. This movement is the foundational concept for the podcast's branding. To achieve the final result, various tools and creative coding were used. Ultimately, the text that remains serves as a strong brand carrier.